Posts in category Online Advertising


Online Advertising

Google Launches Offensive Against Annoying Ads

Google’s Chrome Web browser has begun blocking some of the Net’s most annoying types of ads. Chrome’s built-in ad filter blocks ads based on standards devised by the Coalition for Better Ads, an industry group whose membership roster includes Google, Facebook, Microsoft, Procter & Gamble, Unilever and The Washington Post. The group aims to improve consumer experiences with advertising.

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Online Advertising

Businesses Leverage Instagram Stories to New Heights

Instagram’s Stories feature, which launched one year ago, has achieved widespread engagement among businesses that want to raise their brand awareness and expand their e-commerce penetration, the company said. The tool, launched in August 2016, allows users to create digital slide shows out of photos and videos in order to convey a story. More than 250 million daily active users are on Stories.

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